Green Management and the Preparation
of Corporate Environmental Strategies (for the tourism industry)
workshops were held for participants from the 11 Commonwealth Caribbean
Nations. More than 350 delegates attended including national tourism directors,
general managers of major Caribbean Hotel Chains (Club Med., Marriott,
Radisson, etc.) secondary and post secondary educators. One session was
devoted to a 12-day train-the-trainer program. In 1998, the series was
given the prestigious Green Globe Achievement Award, at ITB-Berlin and
in 1999 the series was selected as one of the "Best Practices" by the
World Travel and Tourism Human Resource Council.
presented Hawaii's first sustainable tourism and green management workshops.
Since then the state has become a leader in the Pacific Region offering
many responsible tourism products. ecoplan:net
working with a local partner -- The International Society for Ecotourism
Management -- have become the principal trainers in advancing sustainable
tourism and ecotourism concepts in the Islands.
conducted a 5-day workshop in Nova Scotia for 130 participants from Atlantic
Canada. Emphasis was placed on the relationship between ecotourism product
development and the green management of tour operations and facilities.
There was a special focus on Marine based ecotourism and resort development.
the request of The Travel Research Association (TTRA), James created a
1-day workshop for tourism businesses on developing an in-house corporate
green management policy. This 14-step process covers all components from
developing the mission statement to employee/management education to monitoring.
Case studies of successful companies were also presented.
resort operators, environmentalists and government officials come together
to prepare corporate green management strategies for their hotels and
businesses. Following the workshops, seven properties hired in-house environmental
coordinators to implement the strategies.